We will set up correct and complete data collection using GA4. We organize the migration from the previous version. We will conduct an audit of the settings for those projects that have already moved, but are dissatisfied or uncertain about the quality of the data. We will set up data collection in BigQuery and reporting in Looker Studio.

Google’s directive on the forced change of the analytical system has become a real stress for Internet marketers all over the world. Our team has a lot of experience and a lot of experience in projects of any complexity, so we will definitely be able to reduce or eliminate the level of this stress.

What exactly can we help?

Migration from UA3 to GA4

• Let’s create a new data stream in Google Analytics 4.
• We’ll add a new tracking code to your site.
• Let’s establish a connection between data streams using client identifiers.
• Customize reports and metrics in GA4 to suit your needs.

Audit of the move

• Let’s check the correct installation and configuration of Google Analytics.
• Let’s check if there are any problems with data tracking.
• We’ll determine which metrics and reports are most important to your business.

Reporting settings and visualization

• Let’s create a query in BigQuery.
• We will save the query results in CSV format.
• Let’s download the received data to Looker Studio.
• Let’s create reports, configure the display of this data.

A properly configured GA4 increases the efficiency of your business

1. More accurate tracking of traffic sources

With the help of Google Analytics 4, you can track traffic from various sources, such as: search engines, social networks, advertising campaigns, e-mails and others

Improved tracking of customer behavior

GA4 allows for more detailed tracking of user behavior on the site, which allows businesses to understand which elements of the site are performing better and which need improvement

Tracking conversions

You can track conversions that lead to business goals, such as: purchases, form completions, newsletter subscriptions, and more

Improved tracking of mobile traffic

It is possible to track user behavior on mobile devices, as more and more users are using mobile devices

Tracking interaction with content

GA4 allows you to track which content on the site is most popular among users, which allows you to create more effective content

Obtaining more detailed analytics

You get more detailed analytics, it allows you to understand what factors affect the success of the site and how they can be improved

Stages of providing our services

1. Setting goals and objectives of analytical support
2. Preparation of technical tasks:

• by sending data to dataLayer;
• from the transmission of events using the Measurement Protocol;
• from the transfer of UserID for web and applications.

Basic implementation of Google

1. Analytics
2. Implementation of user behavior tracking events in Google Tag Manager
3. Creation of user parameters, metrics, reports and conversions in the Google Analytics interface
4. Verification of implementations, communication, consultations

Why choose Yakovenko Agency?

Yakoveko Agency is a certified Google Marketing Platform analytics partner.

This means that Google representatives made sure on real cases that we:

We have experience of cooperation with highly loaded projects – leaders in the fields of eCommerce, Marketplaces, SaaS

We make high-quality settings of Google Analytics 4 for sites

We work with raw Google Analytics 4 data in Google BigQuery

We integrate Google Analytics data with advertising sources such as Facebook, TikTok and others

We visualize data and create reports in Looker studio, Microsoft Power BI and Tableau

Google Analytics 4 Setup Services

Elevate your analytics game with Yakovenko Agency’s Google Analytics 4 (GA4) setup services. As a leading provider of digital analytics solutions, we specialize in setting up correct and comprehensive data collection using GA4, ensuring that your business has access to actionable insights for informed decision-making.

Key Features:

1. Expert Setup: Our team of analytics experts will meticulously set up Google Analytics 4 to ensure accurate data collection across all relevant touchpoints, including websites and apps. From configuring data streams to implementing tracking codes, we handle every aspect of the setup process with precision and care.
2. Seamless Migration: If you’re currently using a previous version of Google Analytics, we’ll seamlessly organize the migration to GA4 for you. Our goal is to ensure a smooth transition without disrupting your existing analytics tracking or losing historical data.
3. Audit and Optimization: For projects that have already migrated to GA4 but are dissatisfied or uncertain about the quality of their data, we offer comprehensive audit services. Our team will thoroughly review your settings, identify any issues or discrepancies, and provide recommendations for optimization.
4. Integration with BigQuery: Unlock the full potential of your analytics data by setting up data collection in BigQuery. With this integration, you’ll have access to raw event-level data for advanced analysis and reporting, empowering you to derive deeper insights into user behavior and trends.
5. Reporting in Looker Studio: Maximize the value of your analytics data with reporting in Looker Studio. Our experts will set up customized dashboards and reports tailored to your specific business needs, providing you with actionable insights and visualizations to drive informed decision-making.

With Yakovenko Agency’s Google Analytics 4 setup services, you can harness the power of data to fuel your business growth and success. Contact us today to learn more and get started on optimizing your analytics strategy.

Benefits from an SEO and Marketing Perspective:

1. Enhanced Data Accuracy: By setting up Google Analytics 4 with correct and complete data collection, businesses gain access to more accurate and reliable data. This enables better tracking of website performance, user behavior, and conversion metrics, allowing for more informed SEO and marketing decisions.
2. Improved Decision-Making: With comprehensive analytics data at their disposal, businesses can make data-driven decisions to optimize their SEO and marketing strategies. Insights from GA4 can reveal valuable information about audience demographics, content performance, and campaign effectiveness, guiding efforts to maximize ROI and achieve marketing objectives.
3. Advanced Attribution Modeling: Google Analytics 4 offers advanced attribution modeling capabilities, allowing businesses to accurately attribute conversions across multiple touchpoints and channels. This enables a deeper understanding of the customer journey and helps identify the most effective marketing channels for driving conversions and revenue.
4. Optimized Content Strategy: By analyzing user engagement and behavior data from GA4, businesses can refine their content strategy to better align with user interests and preferences. This includes identifying high-performing content, optimizing keywords and topics, and tailoring content to meet the needs of target audiences, ultimately improving SEO performance and user engagement.
5. Streamlined Reporting and Analysis: Integration with BigQuery and reporting in Looker Studio streamlines the reporting and analysis process, providing businesses with powerful tools for extracting actionable insights from their data. Customized dashboards, visualizations, and reports enable easy monitoring of key metrics, identification of trends, and measurement of campaign performance, facilitating continuous optimization of SEO and marketing efforts.

Partnering with Yakovenko Agency for Google Analytics 4 setup services not only ensures accurate data collection and advanced analytics capabilities but also provides invaluable benefits from an SEO and marketing perspective. With enhanced data accuracy, improved decision-making, advanced attribution modeling, optimized content strategy, and streamlined reporting, businesses can effectively leverage GA4 to drive growth and success in the digital landscape.